Walima: The Cosmology of Art and Food

We announce “Walima: The Cosmology of Art and Food”

“Walima” presents a series of events, discussions, performances, and workshops that explore the relationship between artistic practices and food, considering its cultural significance, social connections, and its role as a creative practice. Approaching Cooking as an art form, creating a space for experimentation where food and art function as cultural and social tools.

“To my father, my inspiration and the first one to introduce me to the magic of the kitchen. He is my first teacher in the culinary arts and the greatest person with whom I’ve shared moments of food, as we explored many restaurants together. A salute to my father, the unsung hero who has always been, and still is, the most interesting and inspiring man in my life” Mohamed Abo Gabal – Curator of Walima program


Haneen’s Kitchen – Hummus Workshop

The workshop traces the journey of hummus from its origins in Gaza to its presence in Palestinian cuisine today, shaped by historical transformations and trade routes such as the Via Maris. It considers cooking as a practice entangled with identity, where hummus remains an assertion of continuity amid displacement and oppression. Through a critical engagement with culinary traditions as both sites of continuity and rupture, the session reflects on the ways food holds histories of survival, adaptation, and resistance.

Workshop date: Saturday, 8th of March, 2025 – from 9:00 – 10:30 PM

Fee: 100 EGP


The Art & Engineering of Pasta, a talk by Monia Gobba

Join us for a visual and audio-driven exploration of Egypt’s pasta history. Through archival stories, factory floorplans, engineering drawings, and recorded voices, we’ll uncover the journey of Nani Pasta Factory, founded in 1953. Discover how local innovators reverse-engineered pasta machines to make mass production possible and see how packaging evolved to protect and showcase different pasta shapes. This is a look at the intersection of industry, design, and tradition—told through the machines, materials, and people who shaped it.

About Monia Gobba: A graphic designer and researcher that works with objects and documents of different disciplines and people and places to tell stories through publications, workshops and research initiatives.

Join us on Tuesday, 11th of March 2025, at 9 PM in Medrar.


Food & Resistance, a talk by Lujain Khairy

Join Lujain Khairy, a researcher in social studies and political anthropology, for a lecture on the intersection of food and resistance. The talk explores how daily cooking practices and food traditions contribute to public action and political movements. Through comparisons between Egyptian and Tunisian contexts, Lujain examines how food shapes political engagement and resistance, reflecting on its role in social and political change.

Join us on Saturday, 15th of March 2025, at 9 PM in Medrar.


Family Recipes: Cooking Memory and Writing Home in Flour and Grandmother’s Ink

Join us for an interactive talk where Farah Hallaba engages in conversation with Melanie Partamian about her family’s recipe books—their cultural backgrounds, entanglements, and the stories they carry.

An exploration of familial recipes through an anthropological lens, this discussion weaves between Melanie’s grandmothers’ ingredients and the social and political absences and presence(s) within these handwritten archives. And how notes on the margins, not related to food, reflect important aspects of the author’s life. Thinking of the cookbook as a suitcase, allows us to also engage with gender in migratory experience such as Melanie’s family’s.

Next Monday, 17th of March 2025, at 9 PM in Medrar.


Lentil Narrative: Tracing Food in Literature Talk by Afraa Ahmed & Aziz Morfeq

A talk by Afra Ahmed and Aziz Marfaq exploring traditional cuisines and dietary practices through literary and visual materials, focusing on Yemeni food with its authenticities and cultural influences. The discussion centers on the manuscript Sulafat Al-Adas, a nearly 300-year-old comedic, multi-styled poetic diwan. The verses in this manuscript contain references to everyday life, including dishes, food utensils, and ingredients, which the author employs as literary metaphors. Through examining these references as a case study, the talk explores how Yemeni eating habits and cultural practices are reflected and understood through literature.

Join us on Thursday, 27th of March 2025, at 9 PM in Medrar.

Workshop – “Object Narratives in VR Environments by Ahmed El Shaer”

Medrar invites you to “Object Narratives in VR Environments workshop by Ahmed El Shaer”

The workshop investigates the potential of extended reality to represent alternative understandings of object narratives and how VR environments can serve as spaces for interaction, transformation, and reinterpretation. These spaces create opportunities to engage with actor-networks, as Latour described, offering a new chance to exchange qualities between objects and assign them new adjectives—even to us. The workshop explores how objects acquire new attributes and shift within evolving systems of meaning.

Workshop Date: Sunday, 23rd of March 2025, From 8 – 11 PM at Medrar

Address: Medrar, 10 Gamal Eldin Abo El Mahasen, Garden City, Cairo, 8th Floor.

Registration Deadline: Friday, 21st of March 2025

*The workshop is free, but registration is required.

Open Call – This is Not A Landscape: The Open Studio

Open Call – This is Not A Landscape: The Open Studio

This is Not A Landscape (2018 – ) is an ongoing artistic project initiated by artist Azza Ezzat in collaboration with Ismail Fayed, in an attempt to understand the urban acceleration of Cairo with the massive expansion of existing road systems in heavily populated residential areas. The impact of expanding existing road systems and the transformation of inner-city road networks into a quasi-highway style road network had a tremendous impact on urban flow and traffic in primarily residential areas. The re-routing of most street flows in residential districts, has caused overextended detours and labyrinth-like traffic flows that always existed in the modern city, but now is expanded to a scale that is truly vertiginous.

In this iteration of the project Azza and Ismail invite other artists and practitioners in an open studio setting, in partnership with Medrar, to think about the ways in which this urban experience can be understood but also processed visually and artistically through different practices and mediums. Through a collaborative process of sharing practice and experience Azza together with invited artists and collaborators will engage in three intensive, day long sessions tackling themes of: human and non-human experience in the urban environment, everyday experiences of the web interactions that take place in the urban surroundings (with structural and non-structural elements) and the spatial strategies that are used to navigate this urban space and reality.

Each session will be followed by an open studio where artists and participants will share with the public a moment of reflection and experimentation. 

The workshop is free and It is self funded, so each artist should provide his own materials. 

Medrar will contribute with some available utilities such as (sound equipment, projector, …etc.)

Deadline: Sunday, 23rd of March, 2025

Workshop – “Light, Mood & Material: Color Theory for 3D Artists” by Dina Jereidini

Medrar invites you to “Light, Mood & Material: Color Theory for 3D Artists” workshop by Dina Jereidini. This workshop introduces beginner 3D artists to the fundamentals of color theory with a focus on expressive, stylized rendering. Taking inspiration from traditional painting and digital art, we’ll explore how lighting and material choices impact the visual and emotional depth of a scene. Participants will analyze examples from classical and contemporary artists before applying these principles in a hands-on exercise, where they will light and color their own digital files to experiment with creative, non-photorealistic approaches to rendering.

Workshop Date: Sunday, 23rd of February 2025, From 5 – 9 PM at Medrar

Address: Medrar, 10 Gamal Eldin Abo El Mahasen, Garden City, Cairo, 8th Floor.

Registration Deadline: Thursday, 20th of February 2025

*The workshop is free, but registration is required.

Workshop – “Interactive Experiences with Arduino by Aya Abdeen” by Aya Abdeen

Medrar invites you to the “Interactive Experiences with Arduino by Aya Abdeen” workshop by Aya Abdeen. Arduino is an open-source electronics prototyping platform based on flexible, easy-to-use hardware and software. It’s intended for artists, designers, hobbyists, and anyone interested in creating interactive objects or environments.

This Workshop delves into the transformative potential of Arduino, where static artworks are imbued with dynamic and responsive aspects. Whether you are interested in robotics, sound, light art, or just plain old tinkering, regardless of programming or electronics expertise.

Workshop Date: Thursday, 20th of February 2025, From 5 – 9 PM at Medrar

Address: Medrar, 10 Gamal Eldin Abo El Mahasen, Garden City, Cairo, 8th Floor.

Registration Deadline: Wednesday, 19th of February 2025

*The workshop is free, but registration is required.

Cairo Compressed – Production workshop for small file filmmaking

Throughout three sessions held in parallel with the 11th Cairo Video Festival, the Cairo Compressed workshop introduced film and video makers to the more restricted medium of small files, which allows for pushing the boundaries of artistic expression and exploring pressing issues in abstraction.

The workshop produced nine works, totaling 23 minutes, which will be screened at Zawya Cinema next Sunday from 7:00 to 9:00 PM. The screening will be followed by a discussion with the participants, organized by Mena El Shazly.

Participating Works:

Yahya Muhammad – Retina

Nada Qasem – Echo of Imagination

Noura A. Rahman – Dualities of a City

Helena Abdelnasser – Live Screen

Amal Shafek – Snow

Amira El Badry – Lost in the Machine

Ibrahim Rabie – Syzyf

George Bartlett – Four Fundamental Concepts

Rasia Yusuf – Looking for Cairo

Open Call: MedRX Educational Program – Introduction to virtual reality (VR)

The capacities of immersive media to artistically and creatively translate space, place, and evoke empathy and care for areas of concern and communities of practice are foregrounded.

MedRX is a long-term program that champions the creation of counter-narratives that reimagine our world and alter our understanding of global and local matters. Sprouting from the cooperative principles and progressive objectives of accessibility in digital fields

Workshop Overview: Medrar for Contemporary Art invites participants to explore the world of virtual reality (VR) through MedRX educational Program. The workshop is designed for beginners and those interested in using VR as a creative tool to expand their understanding of people, environments, and different contexts.

Technical Training

Using one of the most powerful XR & game engines, Unity, we’ll explore the software interface, and create VR environments, different types of movements, and interactions. 

Unity is considered a more optimizable engine for VR development compared to other engines. Its robust toolset and features allow developers to fine-tune performance for different VR platforms.

Navigating Unity’s interface with a focus on how to maneuver and navigate it’s key components

Beginner VR Development: Deploy VR projects to Unity-supported head-mounted displays (HMDs). Develop a VR app that demonstrates common interactions using Unity’s XR interaction toolkit.

Beginner VR Design: Evaluate a proposed VR experience in order to suggest ways it could be improved. Decide which XR hardware to target, given the goals of a particular project.

Unity’s robust tools provide a solid foundation for participants looking to combine creativity and technology to develop interactive, immersive VR experiences.

How to create virtual reality environments and design different movements and interactions.

Who can apply: Beginners and those interested in digital arts or VR.

Experience level: No prior experience necessary.

Workshop goals: Encourage participants to envision and create their own projects using virtual environments to broaden their understanding of other experiences, situations, and environments. How can we extend these applications to different sectors and it’s potential

Workshop Dates: Sunday 17 November, Monday 18 November, Thursday 21 November, and Sunday 24 November 2024

From 4 to 7 PM. at Medrar.

Address: Medrar, 10 Gamal Eldin Abo El Mahasen, Garden City, Cairo, 8th Floor.

Submission through Link: https://forms.gle/LeS5LqbbeU8DgKiD8

Submission Deadline: Wednesday 13 November 2024

Participation fee: 2,000 EGP

CALL FOR SUBMISSION – CAIRO COMPRESSED

Deadline for application submission: 7th of November 2024

Workshop dates: 25th of November to 15th of December

THINKING BIG SERIOUSLY SMALL!

Join us to learn more about the environmentally friendly and punk-chic practice of smallfile filmmaking!

The Small File Media Festival presents Cairo Compressed, a production workshop that introduces film and video makers to the more restricted medium of small files, which allows for pushing the boundaries of artistic expression and exploring pressing issues in abstraction. The workshop consists of three sessions, running in parallel to the 11th edition of the Cairo Video Festival, and culminating in a public screening of the works developed and a discussion on December 15, 2024.

Laura U. Marks founded the Small File Media Festival in 2020 to raise awareness of streaming media’s high carbon footprint. The festival proposes alternative solutions for media practice and modes of thinking in media theory.

The 5th edition of the festival will stream online from October 21—27, 2024. Email the festival if you can’t afford to pay the ticket. For more information visit this link: https://2024.smallfile.ca/

To apply, please fill in THIS FORM and submit it before November 7, 2024. Only selected applicants will be notified.

For further inquiries contact mena@medrar.org 

Terms & Conditions for the production workshop:

  • Applicants must be willing to fully commit to the workshop for three sessions between November 25 and December 15. 
  • The workshop will invite 10-15 participants residing in Cairo, and priority will be given to teachers, media researchers and scholars.
  • Participants must produce a small file movie by the end of the workshop.
  • All participants should submit a survey/ report at the end of the workshop.
  • A showcase of the final outcome of the workshop will take place in the context of the 11th edition of Cairo Video Festival, in addition to a feature in the publication. 
  • Participants whose movies are screened will receive an artists’ fee.

MEDRX EDUCATIONAL PROGRAM –SEPTEMBER 2023

Extended reality is an umbrella term for computer-generated environments that merge the physical and virtual worlds or create an entirely virtual experience for users.

As technology continues to advance At a rate that is exponential, artists have more opportunities than ever before to explore new mediums and express their creativity in innovative ways. Modern digital art provides a wealth of opportunities to create stunning visuals and interactive experiences, from virtual reality to augmented reality, 3D printing to generative algorithms. Whether working with traditional mediums or pushing the boundaries of what is possible with new tools and techniques, artists are always seeking new ways to experiment and push the limits of what is possible in the world of modern digital art. The possibilities are endless, and it is an exciting time for artists to explore new mediums and redefine what it means to create art in the digital age.

Through the day, we’re going to talk about what’s happening currently in ‘Medrar’ in the following weeks and discuss the workshops and events that’ll be happening soon.

Schedule for the day:

● Watching previous VR works and talking about the potential this medium offers.

● Showcasing the diversity of equipment at our disposal and how can we experiment with them in creating new worlds

● Discussing important concepts like 360 filmmaking and spatial audio.

● Other workshops and events like our live creative coding sessions and projection mapping shows.

Orientation Session date: Tuesday, 12 September 11:59 PM

* Attendance is free of charge, first come served.

**Registeration is a must for attendance.


This workshop is designed for beginners and for all those interested in exploring the world of VR who don’t have any previous experience. You can apply to these four sessions to learn the basics of making and practicing virtual reality and about the different technologies, software, and headsets. Using one of the most powerful XR & game engines, Unity3D, we’ll explore the software interface and create VR environments, different types of movements, and interactions.

Workshop Requirements:

Bring your own laptop that is capable of running Unity software

Workshop Outcomes & Objectives:

  • Gain a comprehensive understanding of VR technology and its potential.
  • Familiarize yourself with using Unity for VR development.
  • Create your own immersive VR environments.
  • Learn to implement diverse types of movements and interactions.
  • Discover the endless possibilities of Virtual Reality!
  • Getting introduced to the MedRX portal.

Workshop Dates: 26 September, Tuesday – 28 September, Thursday – 1 October, Sunday – and 3 October, Tuesday).

Fees: 1500 EGP

We will contact the selected participants to proceed with the reservation.

OPEN CALL – COLOR GRADING WORKSHOP with Ahmed Abo El-Fadl

We are pleased to announce The Film and Video Coloring Workshop at Medrar Studio with Ahmed Abo El-Fadl.

The workshop aims to assist artists and colorists in their first experiences by providing the necessary education, advice, and support in a productive environment that enables them to experiment, learn, evaluate and improve the appearance of their final product.

The workshop starts on Tuesday, May 2, until Thursday, May 18, from 5 pm – 8 pm. Each participant will be granted two sessions to work on their projects individually at Medrar Studio.

Workshop Schedule:

Session 1:

● Introduction to the role of the colorist.

● Primary color grading.


Session 2:

● Secondary color Grading.

● Matching 2 Shots.


Session 3:

● Dissecting any film look.

● How to develop the look of your film.

● Color Harmony and color palette.

● Formats and codecs.

● Mastering.


Session 4:

● One-on-one sessions for each project.

Requirements for participation:

  • Fill out in the application form: https://forms.gle/sEiEEqn18KSDZeTd9
  • Experience in filmmaking is preferable but not mandatory.
  • Working on a current project is preferable, but not mandatory.
  • Each participant should bring a highly efficient personal laptop capable of running the final version of the Da Vinci Reserve program during the workshop. You can download the program from the following link: https://www.blackmagicdesign.com/products/davinciresolve/whatsnew
  • Payment of the Workshop fee, 3,000 Egyptian pounds, at Madrar before Thursday, April 27.
  • *The workshop fee can be paid in two installments (end of April + end of May). **The number is limited, provided that the number of workshop participants is a maximum of 6 participants

Deadline for submission on Wednesday 26 April

Accepted applicants will be notified via email.

OPEN CALL – NAEMA’S OFFICE IS BLEEDING 5

Medrar is hosting the 5th edition of  “Naema’s office is bleeding” led by artist Hany Rashed and Co-facilitated by artist Mona Essam ELDin. Throughout its past editions, the workshop has been a space enabling research and experimentation in methods of visual expression and the discovery of various painting and collage techniques .The workshop program also provides the opportunity to meet many guest artists who will share with workshop participants their experience and participate in group discussions.

Tik Tok appeared in the Covid period at the beginning of 2020, resulting in a huge circulation of videos with a variety of content, underlying the influential edge of moving images over still images. The 5th edition of Naema’s office is bleeding is interested in transforming videos into images and turning them into a new artistic product that echoes the current moment.       

The workshop invites the participants to create collage compositions by exploring the potential of collage techniques and combining an array of materials including drawing, painting media, photography, paper, cardboard and magazine clippings. A variety of topics will be addressed during the workshop where the first phase will be dedicated to Tiktok Images and the following 4 days will be dedicated to the development of the participants’ personal projects.

The collage process will be based on quick decision-making and consist of a transformative practice of re-creation. In the course of collage making, images will be selected from a diversity of traditional and contemporary sources – photography, paintings and internet imagery -and rearranged to create new relationships, at times complementing each other at others conflicting. Encouraged to produce a multiplicity of works in a short time, the artists will take different approaches to deconstruct, modify and juxtapose components to identify possible ways for the imagery to evolve and develop their own language.

The workshop activities will be articulated in different interventions of experts  – artists and gallerists—in the field of contemporary visual arts. The lectures will touch on matters related to the Egyptian contemporary scene, pricing of artworks methodologies, gallerists’ parameters for artworks selection, showcasing and curation criteria, and will give the participants the opportunity to share experiences and discuss with artists the development of their projects. 

The workshop will kick off on Saturday May 6 and run until Monday May 15, From 12pm to 4pm. The works created will be exhibited in a 2-week showcase from Monday, May 21st to Saturday, June 3. For the participants to gain experience with selling, all the works displayed will be on sale at symbolic prices.  The workshop organizers will be in charge of selecting the works to be exhibited and their selling price. 

The workshop is led by Artist Hany Rashed and co-facilitated by Artist Mona Essam.

Requirements for participation:

  • Filling in the application form: https://forms.gle/jgHn8HTcHYDwoMaW8
  • No specific age or experience is required, but it is preferable for the participant to have minimal expertise in drawing and painting. 
  • The workshop participation fee is 2500 EGP. Upon receiving acceptance by email, the workshop fee can be paid at Medrar. The deadline for paying the fee is the first day of the workshop, Thursday, April 27 2023.
  • Workshop fees are non-refundable after commencing of the workshop
  • The materials including cardboards, colors and glue, are provided by the organizers. The participants are required to bring 5 magazines each, scissors and different size small brushes (2, 4 and 6 inches) as well as calque papers and markers. 
    * * All applicants must pay a 500 EGP advance by Vodafone Cash immediately after completing the form, sending the payment receipt and the participant’s name in the Madrar e-mail. The form is void if the payment has not been made within 4 days from the date of registration.

Accepted Applicants will be notified by email on Sunday 23rd of April

Visual Identity: Heba Tarek

EXTENDED ECOLOGIES: XR RESEARCH AND PRODUCTION LAB

Extended Ecologies is a one-year, joint programme between Medrar in Cairo and the Critical Media Lab (CML) in Basel that aims to create and reflect the ways that extended reality (XR) technologies can transform our relationship with physical environments, and so ourselves and other beings. XR is not only to be used as a tool of mediation, augmentation or ornamentation but is also a tool for reflection and re-creation, a method of transformative research as well as a means of production. 

The capacities of immersive and surround media to artistically and creatively translate space, place, and evoke empathy and so potentially care, for places of concern and communities of practice, are foregrounded. In its formats, the program is able to bridge gaps between research and production, ‘virtual’ and ‘real’ spaces and problems, as well as facilitate the ongoing dialogue between Egyptian and Swiss and central European artists.  

Extended Ecologies aims to reflect and explore new possibilities of thinking and being in environments, in relation to their ecologies. The ways we relate to ourselves and to the world  call for focus on the transformative qualities of XR, and how the experiences it enables can alter our relationships to worlds, world-building and the environment we transform and inhabit. We are interested in issues related to the environment, climate change and ecology that can be explored in relation to the technologies of extended reality while sometimes using XR tools. 

By promoting research on ecological topics, alongside experimentation with XR digital technologies and artistic practices, the Extended Realities project invites us to question the role of practitioners, artists, researchers and people facing changes to their real habitats and landscapes. These altered realities will of course alter our extensions.

The Extended Ecologies consists of 2 phases:

1- Research Labs: Ecologies and Migrations  (February-March 2023)

2- Production Lab followed by an exhibition (July-August 2023) 

Phase 1 – Research Labs:

RESEARCH LAB 1: ECOLOGIES

How can XR spaces become useful in the healing and caring for real environments and ecologies? Are there ways in which the new worldings that XR brings into play can help us understand the relations of existing physical beings, and how they scaffold one another’s existence and life?

The Extended Ecologies Research Lab: Ecologies. The participants from Egypt and Switzerland are:

  • Esraa Elfeky (Egypt) – Ecologies. 
  • Hoda El Safty (Egypt) – Ecologies. 
  • Iman Aram (Switzerland) – Ecologies and Migrations. 
  • Leoni Voegelin (Switzerland) – Ecologies and Migrations. 
  • Maryam Fallah (Switzerland) – Ecologies and Migrations. 
  • Noha Essam (Egypt) – Ecologies. 
  • Sabah Elhadid (Egypt) – Ecologies. 
  • Ton Cortiella Valls (Switzerland) – Ecologies.

RESEARCH LAB 2: MIGRATIONS 

How could XR technologies be used to interrogate the notion of ‘borders’, ‘migration’, fringes, edges, or outskirts of territories. As a theme in classical VR and XR projects, this idea of a ‘land outside’ is to be explored in terms of its relation to actual migration crises, movements and borders in Europe and North Africa, and beyond.

The participants of the Extended Ecologies Research Lab: Migrations. The participants from Egypt and Switzerland are:

  • Agnes Michalczyk (Egypt) – Migrations
  • Dina Jereidini (Egypt)  – Migrations
  • Shrouk El Hariry (Egypt)  – Migrations
  • Farida Serag (Egypt) – Migrations
  • Iman Aram (Switzerland) – Ecologies and Migrations 
  • Leoni Voegelin (Switzerland) – Ecologies and Migrations
  • Maryam Fallah (Switzerland) – Ecologies and Migrations
  • Marwa BenHalim (Egypt)  – Migrations
  • Nadim El Hady (Switzerland) – Migrations
  • Omar Adel (Egypt)  – Migrations
  • Rayene Jemaa (Switzerland) – Migrations 



THE PUBLICATION

A publication titled “Extended Ecologies 2022-2023: XR Research & Production Lab” was made in print (it’s available for immediate purchase) and digital versions. The publication comprised the following research outcomes from the research lab:

To the Outlier, Refiguring is a Daily Practice by Dina Jereidini & Shorouk El Hariry

Curating Earth by Rayane Jemaa

Else-Scene in Anthropocene by Noha Essam

Heterotopic Pastures – Framing Land by Noha Essam

Embracing the Complexity of Identity by Nadim Elhady

Critical Urban Design Based on AI/VR Tools by Maryam Fallah

Beyond the End of the World by Leoni Voegelin

On Fake Nature and Manufactured Authenticity by Farida Serageldin Kamel

Cabinet of Curiosities by Agnes Michalczyk

How Can We Reflect on the Real World Issues and Alternatives through Virtual Reality Either as a Probable World or an Environment to Depict/Visualize Abstract Phenomena? by Esraa Elfeky, Iman Aram, Marwa Benhalim, Sabah Elhadid, and Omar Adel.

Visual identity by Tasneem Tawheed